The VICI Code: Purpose-Driven Profits
Welcome to The VICI Code — the podcast where small business owners stop pretending, start confessing, and finally get what it takes to win financially.
We talk real numbers. Real faith. Real stories of underdogs who got hit hard — by bad decisions, burnout, even bankruptcy — and chose to rise anyway.
I’m Joe Dunaway, founder of VICI Financial, and every week, I sit down with entrepreneurs who’ve walked through fire, fixed their finances, and found purpose in the process.
If you’ve ever felt like the only one who doesn’t “get it” when it comes to business money…
If your story feels too messy, too behind, or too far gone…
You belong here.
Because the comeback isn’t just possible — it’s coded into you.
This is The VICI Code.
Let’s crack it together.
The VICI Code: Purpose-Driven Profits
The 10.0 Version: Kavita Ajwani on Dating for High-Performers, Emotional Fitness, and Why Love is the Ultimate Business Catalyst
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In episode 45 of The VICI Code, Joe Dunaway interviews Kavita Ajwani, Founder of Dashing Date & Huddle Eleven Elite, as she shares practical advice, compelling stories of transformation, and reveals how embracing love and partnership leads to tangible growth—in business and in life.
Tune in for an inspiring conversation guaranteed to help you build your best self, both in the boardroom and beyond!
TIMESTAMPS
[00:00:02] Welcome & Why Connection Matters in Leadership
[00:02:20] Kavita’s Entrepreneurial Roots & Breakthrough Moment
[00:04:45] Data Mindset vs. Following Your Gut in Love and Business
[00:07:21] Hidden Cost of Success: Why Emotional Fitness Comes First
[00:13:09] The ROI of Dating: Client Success & Business Breakthroughs
[00:17:29] Building Emotional Stamina & Mountain Energy Habits
[00:25:16] The Power of Community: Behind “The Huddle”
[00:31:03] How Family & Love Unlock Ultimate Purpose
[00:36:50] Hard Truth: Don’t Let Intimacy Erosion Block Your Future
[00:41:39] Kavita’s Free Masterclass Offer & Final Takeaways
QUOTES
- “Joy becomes your measure of success in the area of love. Confidence and resilience in relationships fuel growth in every area of life.” – Kavita Ajwani
- “Financial freedom doesn’t always equal freedom. If your wallet’s full but you’re not happy, you haven’t truly succeeded.” – Joe Dunaway
- “You attract what you are, not what you want. Embody the feeling of partnership now to see it realized in your life.” – Kavita Ajwani
SOCIAL MEDIA
Joe Dunaway
Instagram: https://www.instagram.com/thejoedunaway/
LinkedIn: https://www.linkedin.com/in/joseph-dunaway
Kavita Ajwani
Instagram:https://www.instagram.com/dashingdate
LinkedIn: https://www.linkedin.com/in/kavitaajwani/
WEBSITE
VICI Finance: https://www.vicifinance.com
Dashing Date: https://go.dashingdate.com/home
Welcome to the Vici code where we unlock real stories of small business owners who've battled chaos, crushed doubt and conquered their challenges, faith, family and finances. No fluff, just raw, honest conversations that decode the path to victory one story at a time. What is up? Thank you for joining us today as we explore our latest purpose driven journey, the 10.0 version where we unpack mastering the human algorithm. How high level professionals can break through emotional isolation, build 10.0 confidence, and understand why a thriving personal life is the secret weapon for professional scale. We spend our lives optimizing our P&Ls, our conversion rates, and I hope our deadlifts. But why do so many high performers have a connection deficit? Today's guest argues that your relationship status isn't just a personal detail. It's a leading indicator of your leadership potential. Kavita Ajwani is a former geek girl and startup founder turned world renowned love coach. She's been featured in the New York Times and the Cosmopolitan for her data backed approach to helping men in tech and high stakes business navigate the algorithm era of dating. Kavita is another one of Dan Martel's elite mastermind connections. She is a fascinating addition to the VICI lineup because she addresses the internal ROI that many high performers ignore. As a former startup founder herself, she understands the logic driven, data heavy mindset of the tech world and uses it to solve the one problem money and algorithms haven't fixed. Genuine human connection. Her philosophy that love isn't a reward for fixing yourself, it's a part of becoming your best self aligns perfectly with the VICI mission of holistic purpose driven leadership. We're exploring emotional fitness. We're diving into why love isn't a distraction from your mission. It's the catalyst that fuels it. Kavita, you already know how excited I am to have you on. Welcome to the show, Joe. Thank you. That was amazing. Like I was like dialed in on that. Good, good, good. Well, I want to jump right in the breakthrough moment. I want to get into the founder's epiphany. You started in the startup world as a founder. Most people in that space are taught to ignore the emotions of to hit their KPIs. What was the specific breakthrough moment where you realized that the tech driven life was actually making men more isolated? And why did you decide to leave the startup grind to solve this specific problem? Yeah, you know, like most things in my early 20s I stumbled into and I'm so grateful. So I think from a young age I always had an entrepreneurial mindset, you know, My dad was an engineer, but my mom, who was a stay at home mom initially, like I always saw her like starting small businesses in our basement. I remember I've actually never talked about this before. She used to import clothing, baby's clothing, except from Indonesia. And I remember we had this like shop in our, in our basement at one point. And you know, then she opened a convenience store, then she started a beauty salon. So successful entrepreneur. I don't know as much as she, you know, kind of had many hobbies and hopped from one thing to the next and that, that was. I, I didn't realize up until a few years ago that my mom was probably one of my biggest, you know, entrepreneurship, insp. And even throughout high school, you know, my friends and I would start these little side gigs like fashion shows, event planning. And I think it's always been in my blood. Now with that I had a corporate job that I got fired from when I was around 24 and it just allowed me to start my journey as an entrepreneur, which I had no idea, Joe, that I was, I was about to enter the tech startup space. I had no clue that was happening. I just had a great idea and I thought it needed to happen, so I went out there and made it happen. So I don't know if that exactly answers your question, but that is kind of the beginning journey of where this all began. It's great. I love that answer. How did your background as a geek girl give you the data first lens you now use to coach mental? Yeah, that's really, that's really an interesting approach. It's, it's actually the opposite. It's actually realizing that trying to get all of the data perfect, trying to get all of the pieces organized in step by step form, like, yes, it works in certain areas of our life. It definitely works when you are running, you know, a data driven business and your KPIs matter and everything that you have to measure on a daily basis matters. And in love and relationships there are absolutely things that you can measure that will drive things forward. But there is a point, and it's quite early on, especially if you're a man dating a woman, where your data and logical mind will only take you so far. Something I always share with my clients when they're asking questions like, oh, how many dates, you know, before we become exclusive or you know, we've gone on three dates now is it a good time to suggest that she meets my friends or invite her to a business networking event? And the answer is we really want to follow the feeling, not the calendar. And this goes against a lot of tech advice or business advice out there. Yeah, that makes sense. And you got to. So as far as, you know, business ownership in general, like, I preach that accounting is. It may not be the sexiest, you know, part of your business, but it's vital. Right. It provides that data, but you still gotta go off of your business owner instinct. So, yeah, I think it's a mixture of both. Right. And maybe that's a part of, like, what you do is like, yes, there's certain things we can look at from an objective standpoint, but that. That situation for one person doesn't automatically mean that it's the standard for another. Right. I don't know. I think we have to shift the. The frame around accounting because the people that you're working with, people that I'm working with. I mean, money. Money can be sexy. I think when your money is in a good flow and organized and you can see where. Where things are at. I don't know. I think that can. That gives you a lot of confidence. I appreciate that. I'm gonna quote you on that. We're definitely gonna use that as a highlight reel for Vichy. Yeah. Money is sexy said. Absolutely. I love it. Let's get into the hidden cost of success. Right in the finance pillar, we talk about assets. Many of the men you coach have the titles and the bank balances, but they feel like they're failing at connection. Why is emotional fitness a prerequisite for a high level financial success? We talk about on the show. Mm. You know, North American culture has really done a number on us, making us believe that as sexy as money is, that it's the only thing that matters. And I would say, you know, yes, you and I are in a community where fitness is front and center. However, I would also argue that a lot of high performers today, their health also falls to the back burner. And in pursuit of success and in pursuit of money. Whereas, as we know, just like health, health, love is also a driver of success. Like get your health in order, get your energy in check, get your body fit. And. And you, our coach together. What does he say? He's like, belts buckle. Like, belts buckles go down. And like, bank. Bank account goes up some. I'm butchering it. But something along those lines. And it would be the same for love. Right. So if you talk to a lot of successful men and you ask them, like, did you find love after? Some have. For so many high performers, for so many happy, successful people, it was their relationship it was their marriage, it was the woman in their life that really was the catalyst for success in other areas. And that it's always been like that, right? Like, because a long time ago we used to get married very young, so it was natural to get married first. Success came later, and now that success has just been in our faces, right? It's like no matter what, it's like the story has changed that you can only find a woman once you've become, quote, unquote successful. Nobody is defining what success actually means anymore. And it's keeping high performing men from actively pursuing their dating life, from actively pursuing this area that's going to help them feel fueled, help them feel grounded, help them feel connected. That could actually lead to far more success than they're even experiencing. I love that because financial success does. Financial freedom doesn't always equal freedom, right? If you're, if you're a slave to your job, if you're a slave to your company, I'll go ahead and define success. It's happiness. If you're not happy but your wallet's full, you're not successful, you successfully became an employee of your company. We talk a lot about that in the Elite Mastermind. So you know all about it. That's a big part of what we teach and why Vichy is different. We don't just do your books, we don't just do your taxes. We want to get to know you, who you are, what makes you tick, and how we can pull those levers for you. If, you know, for me, faith is a really important thing, right? And I lead with faith, I lead with my why, my family. That's all comes first. And it's a big part of why I decided to work for myself. And why do I scale, right? Could I be totally happy here? Yes. But I'm also a man of service. I serve God, I serve my country, my family. I serve my clients and my team. If I make more money, I can invest more back into the business. I can magnify who and how I'm helping other people. So I do think that if, if it's, if we're talking about financial success being the definition of success, we're wrong. We're off base. And from a, from a man standpoint, like I'm nothing without my wife, without my better half, like we are one, right? And that's just how it is. I couldn't do anything that I've been able to do over the last several years that I've known her, without her. So that is number one. That knowing that I. That everything's good at home and family's good at home, that not only gives me the energy, but it gives me the confidence that I can do whatever I want. And, you know, it really trains me to be a better business owner, too. So. Absolutely. Thank you for saying that. It's a. It's a missing piece, and it's a missing topic that a lot of men are not talking about, because those who have it, like you, those for whom it's natural and normal that you have this amazing level of support in your life. Not just support, right. It's like somebody who believes in you, somebody who loves you, somebody who wants you to succeed. Because together you're a team, right? You're the king and queen of the castle. Not enough men, successful men are talking about the fact that their relationship was this huge, huge piece of the puzzle, if not the driver, right? You're. You're building a life together. You have purpose. You're doing it because you want to start a family or because you have a family. And I just believe that we are here on this planet to experience all these amazing things, to run the business and to enjoy, but with partnership as the base. Right. Where we come home. And you're not coming. You're not building the castle as a king to come home to an empty castle without your queen. So I think men should be talking more about this. But like I said, when it's natural and it's not the topic of conversation, when you're going on podcasts, when you're going on speaker stage stages, no one's really asking about, you know, the partnership, the wife, the backbone, and the foundation that was set in order for the success to happen. It's always about the business strategies. And what did you do? And tell me about the rags to riches stories. So we're missing that piece in a big way. And I love that you just shared that. And what. And here's the good news. If you're missing that piece, a man. Imagine how much better your life could be, right? So you talk about dating ROI and that you have this 80% success rate with clients. What's the ROI that your clients see in business once you've fixed their personal lives? Oh, my gosh. So when men come into my program, this is exactly it. Why is my success rate so high? It's because it's not even about whether or not you're with the woman of your dreams. It comes down to what you believe about yourself and what you believe is possible. So exactly what we were just talking about. The measure of success is not the beautiful woman on your arms. Although that is absolutely what's. What's coming often happens what's on its way. The main thing is, is that joy becomes your measure of success in the area of love. Something that used to feel challenging, something that used to feel like an uphill battle, something that used to feel so confusing. It's something that used to feel like almost soul crushing in that is this gonna happen for me? Right? So picture that guy and you're on your computer and it's late at night and you've been working and yes, you know, the bank numbers are going up. And maybe sometimes also as we know as business owners, maybe sometimes the bank numbers are, aren't going up and you're pouring in, right? So you can picture the dark room, the coffee cup, the number is maybe not moving sometimes. And then it's like, what's it all for? And to go home or open your office door and you know, your wife comes in or your girlfriend comes in and she's like, hey honey, let's, let's take a break and brings you like some hot food or let's go, let's go on a date night, right? That's when you exhale and you realize like there's more to this life, there's more to it. So what happens with my clients is joy gets to become their measure of success. So their confidence is just up because they have figured out this area of life. It's kind of like when you finally lose all the weight, you know, and maybe you haven't run the marathon yet, but you, you've got it, You've got your, you've got your fitness in check, you've got your lifestyle in check. You can see that health is gonna, is gonna bring you through right to the other. Your health is now gonna bring you through to the other end. That's the same feeling my clients feel like it's like it's not even about. I have clients in my program, within the program. They start dating someone, they'll be in an exclusive relationship. The relationship can end. The measure of success there is not that they are completely broken and fall into pieces because they don't know how to make it happen again. It's actually quite the opposite. The measure of success is the resilience, how quickly they're able to bounce back. Heartbreak is heartbreak. But it's also like, I know how to do this, right? Right. My self worth is through the roof. I know what I have to offer In a relationship, I understand women. I know how to navigate dating and love and relationships. And that is just like in business, it's, if your business fails, that's okay because you know how to start a business, you know how to make money, you know how to work for yourself, you know how to live, you know, the pillars of how to live your dream life. And sometimes, you know, it requires us to have a little do over. Yeah, well said. I mean, we're all students of life forever, right? And if we don't see it that way, we're missing out on a mindset shift. And the reality is, is if we're connecting it back to business, like it's not failure, it's, it's a, it's, it's a lesson learned. What did you learn about yourself? What did you learn what works for you and what, what doesn't in that relationship and just be grateful that you got to experience that with that person. And hopefully you leave that, that, that experiment will call it, you know, with gratitude and that you can gracefully exit that and wish the best for them while you carry on and, you know, look for that right person to, to build your why around. Right? Absolutely, absolutely. That was well said. And that's exactly it. It's about really showing up as the man that you're going to be proud of when the, if those, if that relationship ends. It's knowing that you handle things with integrity and yes, lessons learned. And of course, like in business too, obviously there's an emotional aspect. If your business doesn't work, you go through a rough period. It's going to take a toll emotionally. So no one's saying like even out of a divorce or out of relationship that you don't go through that healing phase. But it's, it's, it's the resilience, it's, it's knowing that you're going to be okay. And that is a massive KPI in this work. For lack of a better, for, for, for lack of a better term right now. And that's, and that's a great segue for the 10.0 version of self, right? You talk about helping men step into that 10.0 version of themselves. In the fitness pillar, we focus on the body. But your focus on the, but you focus on the mind and heart. What are the non negotiable habits for a man to build emotional stamina in a world that feels increasingly digital and distant? What a beautiful question. So in my programs I teach something called mountain energy and that is building your capacity for A real relationship that is stepping into the ability to be vulnerable. That is stepping into the ability to ask the really challenging questions. That is having that as a man is having the ability to lead a relationship from a place of education. Like, sometimes when I'm talking to my clients who are newer daters, right, I tell them, like, your. The education that you're receiving in my program is so attractive to a woman. Because one thing that a lot of people get wrong today is that women are also struggling with dating in a really big way. So women are also at the mercy of like, you know, ghosting and love bombing. And, and they are not necessarily as emotionally evolved as maybe women once used to be. And the same for men. So now we have two. We have men and women coming into relationships and a lot of people not really knowing what are the rules today? How do we navigate this? How do, how do we. How does a budding relationship actually blossom? So I had a client recently and he went on a first date, maybe it was even a second date. I can't remember right now. But after, after him and this, this woman had a really great time together. And she sent him a message, message. And she's like, I don't really know if there's like chemistry here. I don't know if we should go on this next date. And I, and I. And he told me, like, he was kind of down about it. He's like, oh, you know, we had such a good time and I'm sad. You know, unfortunately I got this message and I was like, yeah, well, use your, use your powers here. Like, use your newfound knowledge and guide this relationship forward. Where his response ended up being, her name was Angela. He's like, hey, Angela, we aren't supposed to know if, if the, if there's chemistry here yet. He's like, we've only been on, again, two dates. Isn't the point of the third, Isn't the point of the next date to start to see a little bit more of each other? And if there is something that is valuable and worth pursuing, like, that's the point of dating. And she was like so impressed, right? Like being led and actually somebody sharing, like, well, this is, it's normal how you feel. Cool, right? Where a lot of men would feel today rejected and maybe share some sort of passive aggressive comment and be kind of upset and retreat back into old dating patterns. And that's what's happening a lot right now is when you don't, when you haven't, if you don't have the knowledge, when you put dating on a back burner forever even. You've learned everything about AI but you know, nothing about women. It's like you can't navigate those kinds of conversations. So a lot of people, they will start to step back into dating for the first time, and then they instantly retreat at the first sign of rejection. It doesn't feel good. They feel rejected. They don't know what to do. But now when you can show up it with confidence because you understand what's happening here and you can actually lead the relationship forward, that is a very cool place to be. Yeah. I think it's refreshing to know that, you know, it's. It is actually manly to know how you feel, to. To articulate how you feel. And I. And I do think that there is something calming and. And attractive for women, for men who can. Can behave that way. But it's, you know, we're coming from, you know, you know, thousands of years of men having to man up, right? And then we've got, you know, this. Then you kind of lean a little too far and you get. Men get a little bit too, you know, emotional, right? I think there's a happy medium, right? You still got to be a rock, but you also gotta. I think it's just an education, right? It's just about being able to articulate how you feel. You don't have to be, you know, a brute. You don't have to be, you know, a caveman. But also, like, you can't just be like a wet noodle who's just, you know, like, not able to have grit. So it's definitely somewhere in the middle. And then when it comes to, you know, I. I had to learn how to date. I. I'm divorced and I remarried. We got. I got two kids with the previous wife. I got two kids now. We got one on the way. God. God bless us. And when I met my wife, my now wife, it was because before, I didn't know anything. I wasn't a man, right? I was just a boy, you know, figuring it out. And I grew up without a dad, and I didn't have a great legend, my mom, so I was just really winging it. But I figured something out. I was more intentional with my dating the second time around. I was getting reps, right? And I was very upfront with the people that I was going dates was. I'm like, listen, I don't know how to date, right? I don't know what this is. I have kids. You. They may have had kids. And I was like, I'm not trying to figure it all out on date one, but I will be respectful and let you know when I really feel like you're not somebody I'm gonna introduce my kids to. So I think being open and honest and, like, knowing yourself well definitely exudes confidence, and it is attractive, and it just takes responsibility once you've kind of unlocked that. And I finally got to a point where, like, I knew what I wanted, I knew what signs to look for. I knew. Definitely knew the red flags. Right. Definitely pick up on those really early on. So I think there's a lot of truth to, like, that whole, you know, mind and heart piece that you teach your. Your clients because it's so important, you know, because that will attract the right person and it'll help you avoid heartbreak with the wrong person. Thank you for sharing all that context and. Exactly. It really comes back to this idea of mountain energy. And I know it's just. It's one term right now that we're getting familiar with, but that's what it means. It's the ability to really stand tall amongst. You know, it's really about weathering the storm. And because that's what's going to happen in your relationship, that's what. That's what's going to happen in your life. And it's that tall stance and being able to handle it. And underneath that comes all the things. Being able to have clear communication, being able to be vulnerable. And sometimes. Right. It requires going from the brute to becoming the wet noodle, you know, to. To actually then finding the truth of who you are. And. And, you know, we've learned about this idea of, like, duality in this life, which is like, once you start to see that you are really not. This is a practice that I do with my clients, which is like, before we can find your mountain energy, before we can find your authentic self, what you stand for and what makes sense it is about. What if we went and explored the complete opposite of the way you've been showing up? What might that look like? Even if it's not putting that into practice in the real world, but just from a. From a mindset, even, like, embodiment practices, like, if you are walking around this world with your shoulders slapped, like, literally, I will walk my clients through practices where they are taking on the posture of the way they are showing up in the world. And, you know, often it's. It's the opposite of. It's a. It's a wet napkin versus a mountain. Right. You know, and it's Feeling into that and really understanding, like, who you are today, how you want to show up, exploring those extremes and, and that's, and that's what it's all about. It's these skills I love mount Energy. And I think, I think it gets easier to be comfortable with that when you surround yourself with people that also get it. Like, for me, my faith, like, I meet with a men's group every week and we go on men's retreats. And it's like, I never really got that with my old group of friends that I grew up with. You have something called the Huddle or Huddle11 elite. How does that act as a board of directors for a man's personal life? Yeah, so it started off as Huddle 11 Elite. It's now called the Huddle. Know as it's been around, it just felt it's kind of evolved into this really like, warm, inclusive space. It is still very elite and we very quickly passed the 11 member mark. And you know, back when I, when I first launched. So it's a very precious, sacred, unique space. There are very few men's groups in this world that are actually led by, by a woman. Right. And in this area of love and dating, what these men get in the huddle is a space where they still get to come together as men. They get to share, they get to talk about all the things they share the same goals of meeting their queen, finding their dream woman. They are going through the motions together of those struggles that, you know, often come part and parcel with. Maybe having put your dating life on a back burner for too long, prioritizing other areas of your life. And then where I come in is as a woman, really bringing that female perspective, bringing that female energy. And if you don't have access to that in your life, or even if you do, but it's not in the realm of dating where you have a safe space to be yourself and learn about these skills and learn the mountain energy and learn how to be vulnerable and learn how to communicate and learn the dating strategies on top of it. In a place where the camaraderie is really strong, it's next level. What is possible for you there. And I don't know if you've heard this quote, it's one of the laws of attraction where you attract what you are, not what you want. Right. So you can talk about, I want, I want, I want, but what I offer my clients, and one of my favorite things in the world is like, if you want partnership right now, you actually get to Embody the feeling of partnership with a coach by your side, right. With a mentor by your side. You're not journeying alone anymore. And. And being in proximity to me as a woman, being in this feeling of partnership, it is wild the way your reality starts to reflect that. Definitely. I. Actually, there's. There's a book called the Compound Effect on. If you've read that one, and he goes through the. How. When he was looking for his wife, he basically started describing her to the, like, the very details of what he would want out of a perfect wife. And then he said, who does she want? What's. What's the kind of guy that person's gonna want? And that's what I teach my boys. I'm like, listen, I know you're teenagers and everything's just really confusing, but at some point, if you want to find your queen, if you want to find the love of your life, you want to find your soulmate, write down exactly who you think that is to the very details. What do they do? What do they like? What, you know, are they athletic? Do they whatever. And be that person, right? Be the person that that person is going to be attracted to. So I think that that's the mindset shift that, like, we're kind of talking about is, you know, really don't want something. You know, be the person that that person's gonna want, right? When you, you know, when you lean into, like, I want, I want, I want, like the laws of attraction say you. You just end up wanting more, right? So when you're like, I'm being, I'm being, I'm being, you end up being more like that energy is a. It's a completely different shift. I love that you're teaching your boys that. Yeah, well, I mean, I. I love it because I. I didn't grow up with that, and I want them to be able to have that. And I still make a lot of mistakes, but I try to do some things right. You know, they're not gonna. They're not. They're not gonna believe that I was right until, you know, 10, 15, 20 years from now, but hopefully I've been repetitive enough where it'll stick in their brains. When they're in a moment when I'm not there to. To father them, and they'll be like, ah, you know what? Dad was right. And I remember him saying this over and over, and hopefully they'll. They'll thank me someday. Oh, I. I love it. Well, I do want to. I do want to add to that. Is like, you know, mistakes are fine, imperfections are good relationships. You know, my, my partner always says he's like, you know, women like to like, argue a little bit. We need a little bit of bicker. We need a little bit of like, drama. And I don't mean it in like the toxic way. I just mean it like, you know, keep things like spicy a little bit. You know, a woman changes all month long and you know, a man who can handle that and bring it and keep things kind of like moving and not, not try to make things like so perfect all the time is really what I would say a high value woman is very comfortable with. Absolutely. Yeah. It's those, it's those, those imperfections that make us who we really are and things we'll remember for sure. So keeping in the vein of family and faith in the, in the faith and family pillars, we believe a leader's legacy starts at home. You teach that love is a catalyst for purpose. Can you share a story of a high level executive whose professional, you know, victory was actually unlocked by a breakthrough in his dating or family life? Yes. So I worked with a private client, is one of my favorite people. So when he came to me, he had no struggles with dating. He's a charming guy. He's very successful. He was getting dates left, right and center. And most people would look at him, including himself, to be honest, and he was like, I don't need a dating coach. People would be like, you don't need a dating coach. That's crazy. And the reality was, and this is a lot, this is what a lot of people misunderstand about working with a coach or dating coach is like, it goes far beyond what you see on the surface. Because at its core, yes, he was getting dates left, right and center, but he wasn't attracting the right women. He wasn't feeling fulfilled. And that was really confusing for him. So he was like, why, why am I not. These are women, these women are beautiful. They're interested in me. They have good jobs. Like a lot of those checkboxes were getting ticked off. However, internally, those check. The checkboxes were empty. And where we started with our work was actually getting the foundation set again. So he was in good shape, but he wasn't like prioritizing his health. He came, we got him back into meditation, we got him back into more like grounded practices as a base. From there, he started to break through dating patterns that he actually didn't know at the time were really obstacles from meeting his dream woman. And these are things that we can be blind to in life because of Instagram, social media, like the way we are being, the way relationships are being perceived. And I'll actually mention to you, Joe is like the word. The term red flags is one of the most toxic terms to enter our emotional water stream because we are now looking, we're using these words as reasons to avoid intimacy, vulnerability. We're trying to find ways as quickly as possible to dismiss people. So in the case with him, he had fallen into a pattern, unknowingly of thinking that you had to know if you were serious about someone within a date or two. Right. So he would be like, oh, well, I don't want to lead someone on. I'm not really attracted to her. I don't really think that this is going to go anywhere. And through our work together, he started to date in a much more intentional way. Meaning he would see these relationships too. Three dates, four dates, five dates. And this is so important to realize is because you think that by cutting things off right away that you are not misleading someone, but what you're really doing is at the end of the day, you are losing trust within yourself to choose good people to date. So every time you're looking at someone and you're like, red flag, red flag, red flag. Let me get out of here. Over time, you do that enough times, you don't have trust in yourself anymore that you can choose a compatible partner. So that was a massive shift for him. And it was through that process of now dating in a more intentional way, getting to the other side of five dates and six dates so that you can make an informed, intentional decision about whether to move a relationship forward or not. That was the game changer. From there, he met the most incredible woman. I just got an update from him. So this was. We stopped working together last. A few months ago, last September. He was in the relationship by then. I just got an update from him just recently. He is started his own business on the side. He is interviewing for jobs in la. He left the job that was unfulfilling and not making him, you know, really thrilled. And it's this woman who has been the biggest support and it's through the way she sees him, through her belief in him, that he was able to finally make these big moves because he, he felt inspired. Right, right. And alone. And like, should I just do this job? He just, he didn't really have it. After being at that job for 10 years, making such great money, there was just really not enough happening that he wanted to make a massive shift and lo and behold, this woman comes into his life and he's in mastermind groups. He's having these amazing conversations with people that are, like, helping him with his new business. It's. Nothing can. Nothing can make me happier because my 2. If I wasn't a dating coach, I'd be a business coach. So seeing these two things come together and come to fruition is very fulfilling and rewarding for the work that I do. Best of both worlds. That's such a great success story because, you know, there are sometimes those false sense of, you know, securities in. And those don't help when you. When you really unlock what your true why is, what your real purpose is, you're really able to see what really is fulfilling and what's not. And it's. It's always a lot easier to do that when you've got, you know, a soulmate, a life partner who knows you well enough and says, you're not really happy, you're not really doing this or that. It's. It's harder to see the forest when you're inside the trees, right? So having that, that other soulmate really helps you see parts of yourself that you may not have seen and challenge you in ways that. That make life more fulfilling. So that's such an amazing success story. For the listeners who feel like love is a distraction from their business goals, what's the one hard truth they need to hear today? If you know that a relationship is important to you, right? If you know that eventually you want the marriage, you want the kids. There is actually something I've coined as intimacy erosion, where you can go so long without intimacy. And I don't mean sexual. I just mean, like actual connection with women. Not fleeting, but like real deep conversations. A woman who sees you, a woman who wants to be in your company, that. That can happen. An intimacy erosion happens when you've gone so long without connection that you actually don't really know how to form a connection with a woman anymore. And a lot of men have convinced themselves that they'll. They're just gonna, like, get to this milestone, this milestone, this milestone. And dating ends up going on the back burner for years. The men that. The amount of men that have come to work with me where they thought, you know, they were gonna take a break, a work on myself break, and then it ended up being 2 years, 3 years, 5 years, 10 years, I am not even kidding. In some cases 20 years since they've been on a date. So what's important here is that you want to Keep your love life, your dating life. I call it the dating dial. You want to keep it, you always want the temperature on. Okay. On some level, it's the same thing with fitness. It's like maybe you can't invest in a marathon right now, but you can go for a walk every day, definitely, right? And if health and fitness is important to you, it's just something that becomes part of your value system and you get those steps in every day. And dating is the same. You don't have to dive into a relationship to still at least have some sort of connections with women. Right. And going on a few dates to keep that dial on, right? Not being completely in the abyss on what, how a dating app even works today, right. Like keeping the wheels in motion on some level is one of the most important things you can actually do. If you know that you want to be that, that kids, that vision of the family, the queen in your castle, the children running around, if that's important to you, the time is now to get the, to, to put that first foot in the door. Because if you don't use it, you lose it, right? You just go. Weeks turn into months, months turn into years, and before you know it, you're bank is full, but your, your, your, your purpose is just missing and you're just not happy and you don't know how to date. And I mean if you go, you go years, a decade without date, the scene has changed and you're walking into like a totally different culture of. So if you're, if you're, if you're not at least keeping a pulse on the dating scene, you're really missing out if you know, having a family is important to you. So great advice we're getting towards the end. I just want to recap on some takeaways. You know, the emotional fitness is a leadership skill, right. You know, what makes me good at business, makes me good at my family, being a parent and being a husband. What makes me good at husband and being a parent also helps me in business. So it goes both ways and it all starts with mindset and emotional fitness. And then there's danger of algorithm driven isolation. I, like we said earlier, you know, it's important to make decisions based off of, you know, data, right? It's, it's good, it's objective. But like you've also got to, you know, trust your gut, right? Your gut also has to be a part of your decision making process. If you're making decisions on just gut or just data, you're going to make Mistakes and you're missing out on competitive advantage in the dating world or in your, in your emotional life or in, in business. And then the reality that love is a force multiplier for your mission. What I love most about what you do, Kavita, is in my faith. It all starts with love, right? Loving God, loving myself, loving my family. I love coming to work. I love working for my, I work for my clients. I work for my team. So love really is at the core of, of happiness. Thank you so much for, you know, your candid and urgent insights. If you're a professional who has built a great life but is ready to master the connection piece, you know, check out Kavita or follow her on LinkedIn. Learn about the huddle. She's her, her Instagram, her LinkedIn and her website's going to be in the show notes and she also has an offer for our listeners. Oh, should I dive in? Come on, let's hear it. So I was, I wasn't sure what I wanted to have this conversation. I was like, okay, I have a few really valuable resources, master classes that could be helpful based on this conversation and all the mountain energy that we spoke about. I have a master class. It's brand new, it's coming out. By the time the podcast comes out, it'll be out. But nice shiny new. It's called Strong, calm and masculine. It's a ten part masterclass. Instant access for your listeners. So anybody that DMS me the word vichy and if I get it on Instagram, that's. Sorry. On LinkedIn, that's fine too. But just DM me v I C I Vici. And I am happy to send that over. Usually it is a paid course. I'm happy to offer it for free to anyone who messages me. That was so loving and patient and part of our audience today. Awesome. Awesome. So Vici to get access to that for free. Building value here on the Vici, one guest at a time. Thank you so much, Kavita, for joining us. Lead with purpose, connect with heart and keep building. We'll see you on the next episode of the Vici Code. Thanks for tuning in to the Vici Code, where the underdogs rise and the number numbers finally make sense. If today's story hit home, share it. And remember, faith fuels a fight and your comeback is already in progress.